Pop Trading Company Smoked Fish Deck – 8.0

Founded in 2013, Pop Trading Company is an Amsterdam based brand with strong roots in skateboarding, blending their heritage with contemporary menswear styles. Initially started as a distribution company, selling skate brands like Palace & Polar within the Benelux market, owners Peter Kolks and Ric Van Rest developed their own line in 2015, launching their first collection during the autumn/winter 2016 season. The brand is now stocked at some of the best menswear and skate stores globally including; Mr Porter, Supreme (Paris), United Arrows – Beauty & Youth H, London’s Slam City Skates, Mini Shop Madrid & END. The brand remains true to its skate heritage by playing an active role within the Amsterdam skate world, with its own team of skateboarders, having their own store in the Red Light District, hosting skate sessions in the city, organizing quizzes and collaborating with artists, photographers and brands alike.